Incredible alpine scenery, timeless hikes, and storybook towns

Switzerland is a land where nature and culture blend seamlessly—rolling hills bright with spring flowers, villages tucked beneath white slopes, and the soaring, snow-capped peaks of the Alps standing guard over it all. Each season transforms the country, offering a new way to fall under its spell.

From a scenic perspective, few places are as remarkable. One of the most enchanting ways to admire Switzerland’s beauty is by rail—glide past glaciers, lakes, and mountains aboard a luxury train, the landscape unfolding like a moving masterpiece.

Adventure thrives in Switzerland’s vast outdoors. In winter, ski and snowboard on some of the world’s finest slopes. Summer brings endless opportunities for hiking, cycling, and exploring trails that weave through alpine valleys, past crystal-clear lakes and meadows bursting with wildflowers.

And after the adventure comes indulgence. Savour cuisine inspired by neighbouring France, Germany, and Italy—fondue, raclette, rösti—and of course, Switzerland’s world-famous chocolate. In Zurich, Bern, Lucerne, Basel, and Lugano, modern art, history, and world-class shopping await, especially for those drawn to Switzerland’s iconic watchmaking tradition.

Switzerland offers it all—majestic landscapes, refined culture, and luxury experiences—an exhilarating destination at any time of year.